Fred Mouawad launched the first Coffee World store in Bangkok, Thailand in 1997. By 2004, Mouawad bought out the shares held by his equity partners and formed GFA. Today, Coffee World has expanded to over 100 stores in Bangladesh, China, Indonesia, India, and Thailand.
In 2012, Coffee World launched Coffee World Restaurant as a separate service format that provides a contemporary dining experience to Thailand with over 100 Thai, international, and fusion cuisine dishes to choose from.